The objective was to create an easy to use and elegant application aimed for people who like to eat healthy and struggle to find their dietary preferences for lack of information or an easy flow within the app.
UX/UI designer designing the app from conception to delivery during 6 months -January 2023
My Role & Project Duration
Create a mobile delivery application going through all the stages of UX.Conducting interviews, paper and digital wireframing, low and high fidelity prototyping,conducting usability studies, accounting for accessibility and iterating on designs.
The Scope
Design an elegant app for a sushi restaurant where users could easily order vegetarian food or get information about every ingredient
The Goal
Research/Summary
01
I conducted interviews and created empathy maps to understand the user's needs. My primary group of users were adults who order food at least once a week and that also choose vegetarian dishes or are vegetarian.
The research confirmed the need for a more sophisticated type of app where the products would state their ingredients in an easy, accessible way for people to make better choices and comply with their dietary needs.
Research/ Personas
02
24 y. o full time tech employee , lives alone.
Heather
Heather is a busy millennial who doesn´t have time to cook. Eating healthy and on time while knowing about her nutritional intake is something that´s really important for her. She wants to receive food quickly and through a professional service.
Healthy Food
Quick Delivery
Ingredients information
Sofia
29 y. o full time accountant, family of two, both work.
Sofia is a busy accountant who lives with her partner. Both of them work long hours ,she sometimes need to order take away vegetarian food because they arrive home very late.
Wants to eat fresh food
Can track food easily
Vegetarian food
Research/ Pain Points
02
Time
People do not have time to cook meals during busy weekdays.
Information
Most sushi delivery apps do not offer a clear way for identifying vegetarian only options.
Food delivery apps do not often allow to save your payment details or your order history to make it quicker for the next time.
Simplicity
Prototypes/Wireframes
03
Prototypes/Interaction
03
Prototypes/Hi Fidelity
03
Splash Screen
Takeaways
04
While building and designing the app I learnt how important is to keep in check the file weight for each image to ensure the app runs smoothly on devices with less processing power.
